Whilst everyone knows that only one team in Glasgow can be on top at any given moment, try tell that to any Rangers or Celtic fan when they’re in the midst of a downturn.
There have been several times over the course of the Old Firm duopoly where one side has dominated the other and we’ve been told it’s a never-ending cycle destined for eternity.
And each and every time, such apocalyptic doomsday mongering has been proven reality only in the minds of gloating journalists, fans and ex-players.
The reality is that in Glasgow’s goldfish bowl you’re never more than one week out from catastrophe or three games from crisis.
It’s also a dynamic which can flip faster than either team blinks in a title tussle.
As Celtic ran out 4-0 winners v Kilmarnock, Rangersblinked first this season too with a 0-0 draw at Hearts the end of the title race already. Well, apparently.
With Rangers going through the mire this summer and supporters running out of patience, Celtic are flying high off the back of a successful US tour and stability under Brendan Rodgers.
The narrative has already been written, heck, some bookmakers are already paying out on another Parkhead trophy parade, but it’s on Rangers to flip the script.
Same old Rangers, same old result
Rangers might not have explicitly said it but the club’s recent actions certainly speak volumes.
There is now clear acceptance that the club’s bumbling leadership post-55 let slip our brief grasp of dominance at a crucial moment in the nation’s game.
Gifting Celtic back-to-back Champions League qualifications at our expense, Rangers’ calamitous domestic form of the last few campaigns stings and the scar tissue is raw.